# Use of Proceeds The model of operations in the Chipit ecosystem is configured for enabling further economic growth, security, and, most importantly, project exposure. The revenue streams directly sourced from positive on-chain contributions will be allocated to certain sub-categories of project maintenance. In this case, Chipit has designed a percentage-based system that automatically assigns the funds collected to certain pools.
We believe it is vital to reinvest the proceeds generated by our token and projects in order to sustain the ecosystem and give back to users. The largest quantity of proceeds will be utilized for Marketing and Branding. Although our ideas such as Chipagram are singular in their design and philosophy, Chipit is also competing for attention with thousands of other crypto, blockchain, and metaverse projects, making it increasingly difficult to gain organic exposure. In this respect, Chipit marketing ensures that token incentives are financial in nature, as well as contributing to a market capitalization of on-chain projects like Chipagram. By marketing both the Chipit token in tandem with Chipagram, interest between the two should manifest quickly, without the need for unnecessary guerrilla marketing tactics. Further development is crucial for any crypto start-up in order to keep pace with cultural and technological shifts in the markets. With entirely new ecosystems emerging every day, and the Metaverse on the horizon, it’s paramount that Chipit continues to develop new projects and features that will separate the platform from other industry players. Chipit has also pledged to contribute a considerable chunk of token proceeds to ecosystem infrastructure. Given that the Chipit ecosystem underpins every asset and project available to users, reinvestment in Chipit is, therefore, essential. ### Allocated Percentages: **Branding & Marketing – 53%** **Development – 29%** **Infrastructure – 12%** **Legal & Financial Overhead – 4%** **Bounty & Overhead – 2%** The Use of Proceeds breakdown constitutes all required investment to ensure a self-sustaining and cohesive ecosystem that will facilitate growth**,** and guarantee financial security. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://chipitcoin.gitbook.io/chipit-whitepaper/fundamentals/use-of-proceeds.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.